Custom software

When the software you need does not exist yet.

Web apps, internal tools, and dashboards, built end to end by the person who will still be there to change them.

What this is

Some work doesn't fit any product you can buy. A quoting tool that knows your pricing, a portal your clients log into, a dashboard that pulls numbers out of three places you currently check by hand.

That gets built the same way the websites do: as code, designed around how the work runs, and handed over so you own it. It's the same skill set that produced the software already running under this business.

Already shipped

Software running right now.

Products built end to end and live today. The same skill set, pointed at whatever you need building.

Taskboard interface
Taskboard
Productivity · web and mobile
Curated interface
Curated
AI and creative platform
Lucidian interface
Lucidian
AI and edtech platform
Boardplan interface
Boardplan
AI marketing tool
How it works

What building it involves.

Built around your process

Not the other way round. The tool matches how the work already happens, so nobody has to be retrained into someone else's idea of it.

Accounts and permissions

Logins, roles, and who can see what. Getting this wrong is the expensive kind of mistake.

Connected to what you use

Pulls from and pushes to the tools you already run, so data stops being copied between them by hand.

The numbers you actually check

One screen with the figures you currently assemble manually, updated on its own.

Works on a phone

Built to be used standing in a truck or on a site, not only at a desk.

Yours, including the code

No licence, no seat fee, and nothing that stops working if you and I part ways.

FAQ

Custom software questions.

How is this priced?

Per project, after a conversation about what it has to do. Custom software varies far more than a website does, so a number before that conversation would be a guess dressed up as a quote.

Can you work on software I already have?

Often, yes, if the code is somewhere I can get to it. Let me look before either of us assumes it needs replacing, because inheriting something that mostly works is usually cheaper than starting again.

What happens if I need changes later?

You have the code, so you're not stuck with me. If you would rather I kept looking after it, that runs the same way the care plans do.

How long does it take?

Longer than two weeks. Websites have a known shape and custom software doesn't, so the timeline comes out of scoping rather than a standard turnaround.

Tell me what it has to do.

Custom work starts with a conversation. Send over what you're trying to solve and I'll tell you whether software is the answer, and roughly what it would take.

☎ Prefer to talk? 416-526-3080